Our Core Values
At Logo Brands, we’re more than a company — we’re a community of people who work hard, play hard, and win the right way. We believe in grit, growth, and doing what’s right, even when it’s hard. Our people take action, embrace change, and bring the energy every day.
Honorable
We aim to please God in how we engage with coworkers, suppliers, and partners — holding ourselves to a standard of moral excellence and humility.
Improving
We chase progress relentlessly. Personal and professional growth is expected — because better people build a better company.
Team-Player
We lead with selflessness, speak with honesty, and act with courage. Accountability is a gift — and we give it with care.
Competitive
We don’t just show up — we show up to win. With relentless drive and high standards, we bring our best every time.
Optimistic
We believe in the best outcome — and bring the positive energy and teamwork needed to make it happen.
Nimble
We thrive in change. With urgency and flexibility, we adapt quickly and confidently to whatever’s next.
Gritty
We solve tough problems with even tougher resolve. We don’t quit. We overcome with determination and heart.